Years ago, when the internet was just beginning to take shape, digital marketing seemed like the stuff of dreams for a select few. Now, it’s almost impossible to tell the difference between digital and traditional marketing.
Whether you’re using search engines, social media, mobile apps, or advertising, digital marketing is everywhere. That’s why it’s so important to find a course that provides employable skills.
In today’s post, we’re going to take a look at some of the Best Online Digital Marketing Courses.
Top 12 Online Courses in Digital Marketing
1. Google Digital Garage:
If you’re just starting in digital marketing, Google Digital Garage’s Fundamentals of digital marketing is a great place to start. This free course covers everything you need to know about SEO, social media, and email marketing, and it’s affordable.
The lesson plans are broken down into short sections, quizzes, and live examples to provide students with a comprehensive understanding of online marketing.
At the end of the course, they will receive a Google certificate that certifies their knowledge of some of the fundamental principles of digital marketing trends.
2. HubSpot Academy:
The HubSpot Academy’s Inbound Marketing Certification covers topics such as Content Marketing, Social Media Marketing, and Lead Nurturing. In this course, you’ll learn everything you need to know about capturing, engaging, and delighting today’s digital customer.
What sets this course apart from the rest is the ability to gain hands-on experience writing a comprehensive inbound marketing plan with flexible, interactive modules packed with case studies and feedback loops.
3. Coursera:
The University of Illinois Digital Marketing Specialization on Coursera covers the various aspects of digital marketing. The course was created by an industry expert in SEO, Social Media Marketing, and Web Analytics.
The University of Illinois certification is highly sought after in today’s market, making this course an ideal option for those looking to become digital marketers.
4. LinkedIn Learning:
Generally, the online marketing foundations course at LinkedIn Learning is intended for first-time learners, especially those who are looking to develop a solid understanding of digital marketing.
They provide a step-by-step course on all aspects of online marketing, from content strategy to social media marketing and email campaigns. With self-directed learning, this course is easy to incorporate into participants’ daily lives.
5. A Complete Digital Marketing Course on Udemy
Udemy’s best-selling digital marketing course, “The Complete Digital Marketing Course,” offers a broad range of content on SEO, social, and Google AdWords. With over 400,000 students enrolled, the class is complemented by video lectures, hands-on activities, and quizzes designed to strengthen the learning process.
One of the best things about this course is that the course is taught by an expert in the field and it is a popular course. Once you’re done, you’ll have all the skills you need to be a good candidate for any digital marketing job.
6. The Copyblogger: Internet Marketing for Smart People
If you’re just starting with online marketing, copy blogger offers a free course called ‘Internet Marketing for Smart People’ to help you get the hang of it and give you a good starting point.
Content Marketing, Email Marketing, and Virtualizing Relationships are some of the key concepts discussed throughout the course, which focuses on practical strategies for success. The easy-to-use format and easy-to-download materials make it easy for the learner to use the lessons in their daily life.
Because copy bloggers are passionate about creating high-quality content, this course serves as a foundation for those who want to learn how to be effective digital marketers.
7. Facebook Blueprint Certification
The Facebook Blueprint Certification offers top-notch training and certifications for those who want to succeed in the advertising world of Facebook and Instagram. In addition to modules dedicated to creating ads, personalizing ads, and measuring results, participants gain a deep understanding of the Facebook advertising ecosystem.
Since Facebook is one of the most prominent digital marketing platforms, this certification enhances a professional’s credibility and understanding of social media advertising. The knowledge you gain here is easily transferable to creating effective and targeted advertising campaigns on the top social media platforms around the world.
8. SEMrush Free Courses
SEMrush is one of the most popular SEO tools. The company also has an online academy where they offer several free SEO, Content Marketing, and PPC training courses for free.
Participants learn as they go, using real SEMrush products to enhance their digital marketing techniques. Whether you’re a first-time marketer or a seasoned professional, SEMrush Academy has courses for marketers of all levels.
9. Canva Design School: In the field of social media design
If you want to take your visual content creation to the next level, you need to take your design for social media to the next level with Canva Design School’s “Design for Social Media.”
To bridge the design and social media divide, this course will guide you through the process of creating content you want to share.
The learner begins with a series of hands-on exercises that demonstrate how to use Canva and learn graphic design principles such as composition elements, typography, and the concept of branding and its ambiguities in social media platforms.
10. Skillshare: Email Marketing Basics
The Skillshare Basic Email Marketing course is a great way to use emails in your digital marketing campaigns.
This course is also very helpful for those who are well-versed in the fundamentals and outcomes of email marketing for future clients and building customer relationships.
11. ClickMinded Digital Marketing
The ClickMinded digital marketing course has earned its reputation as a healthy and effective program that is designed to give people the digital marketing skills they need to succeed in an ever-changing market.
Created by digital marketing experts with experience in PayPal and Airbnb, this course provides a unique learning experience due to its real-world approach and first-hand experience.
12. edX: Marketing in a Digital World
Columbia Business School’s Marketing in a Digital World course on edX is a must-take for marketers who want to understand the reality of today’s business promotion. Drawing on both theoretical and practical marketing knowledge, this course delves deeper into the impact of diverse digital technologies on marketers.
This course combines the academic rigor and hands-on experience required by one of the top business schools in the world.
